I am an entrepreneur. I am an innovator. I am an explorer.
As a creative strategist with over 15 years of experience working at the intersection of Business, Marketing and Public Affairs, my expertise lies in strategy, design, outreach and measurement.
Born to a Lebanese father from Beirut and a Syrian mother from Argentina, I can't remember a time when I wasn't hungry for discovery. I found my life's heart beat through travel and have since explored the world near and far - from Africa to China, Seattle to DC, Hong Kong to Bali, Chicago to Oregon, Italy to Australia, Los Angeles to Cleveland, Fiji to New Zealand, New York to Eugene, Syria to Istanbul.
Graduating with Honors from the University of Oregon with a B.A. in International Relations and an M.A. in Public Affairs, I was awarded a coveted role at the White House developing race relation initiatives for President Bill Clinton. This opportunity quickly allowed me to apply my skills building and leading groundbreaking programs and initiatives for organizations including the Bill and Melinda Gates Foundation, Annie E. Casey Foundation, Washington State, and the United Way of King County, to name a few.
My entrepreneurial drive came calling and I founded my first company developing products that made learning about the world fun! My flagship board game, Around the World, won the Dr. Toy's Best Children's Product award and soon enough I was calling Starbucks, Barnes and Noble, Borders, Boeing, Carnival Cruise Lines, Royal Carribean and the US Military my customers. My products became a marketing tool for bigger corporations and allowed me to travel the world sharpening my marketing, strategy and business acumen.
In honor of living a passionate, inspired life, I've recently launched a labour of love called The Hunted. Dedicated to combining passion for travel and design, I design and curate collections of textiles and interior lifestyle objects hand crafted by artisans from around the world, including Istanbul, Brazil and Morocco. As well as working with both individual and commercial clients, The Hunted collections have been exhibited via private and public showings across the USA.
Through various consulting roles, I continue to cultivate authentic connections with purpose-driven organizations. Inspired by people that have a remarkable story to tell, I seek to utilize my unique skill set in innovative ways that make an impact.